The brand seems to have positive remarks for the most part. In regard to ethics, the store includes a sustainability section that outlines the brand’s current and future sustainability goals. The brand produces a quick turn around for many of its pieces but the founder states that their clothes “offer different minimum production quantities and qualities.” Meaning, “minimum quantities are as small as ten pieces per one style,” which means there’s little deadstock coming from the brand. The brand states they “are introducing on average 50-100 new designs every week or two while minimizing the risk.”